Radio Advertising
Radio Mirchi, Mumbai
Language : Hindi
Frequency : 98.3
Card Rate
₹150.00
OFFER RATE
₹140.00
Radio Mirchi, Kolkata
Language : Hindi
Frequency : 98.3
Card Rate
₹80.00
OFFER RATE
₹78.00
Radio Mirchi, Chennai
Language : Tamil
Frequency : 98.3
Card Rate
₹100
OFFER RATE
₹81.00
Recommended Station
FM Radio Advertising Agency in India
With the launch of Radio City Bangalore as India’s first private FM radio station, FM Radio Advertising in India started on July 3, 2001. All India Radio popularly known as AIR was the government Radio agency that used to broadcast Radio content and Radio ads in India. All over the world FM Radio advertising present almost 10% of the total marketing spends but in India Radio Advertising this account is less than 5% of the total marketing spend. Popular FM stations in India are Radio Mirchi, Radio One, Red FM, Radio Fever, Hello FM, Big FM, Radio City, Radio Mango, Surya FM, Rangila FM, Radio Nasha, AIR FM Gold, Vividh Bharti, AIR FM Rainbow, Magic FM, Best FM, Sarthak FM, and Magic 106.4 FM. There are approximately more than 80 FM stations across cities in India. Large FM Radio markets are Bangalore, Delhi, Chennai, Kolkata and Mumbai.
Zebracat - A Radio Advertising Agency in Gurgaon
ZEBRACAT is a full-fledged FM Radio advertising agency in India renowned for our strategic brand services With in-depth consumer research and world-glass creative work ZEBRACAT becomes the best radio advertising agency. We will help you advertise in FM Radio stations in Delhi, Bangalore, Pune, Chennai, Hyderabad, and Mumbai among other 80 cities where FM Radio advertising is beneficial as they have good listenership. Radio has been with us since ages as we are dedicated towards our work for generating the best possible result to our customers. We are in strong collaboration with the leading FM radio stations in India like Radio Mirchi, Red FM, AIR, Radio Fever, Radio Indigo, Suryan FM, Radio One. With that achievement we promise our customers that booking in ZEBRACAT will bring a great move.
You can find the complete detail of the card rate and best advertising offer rate online of FM Stations in India at Zebrac
FM Radio advertising has many advantages. The Advertisers switch to Radio Advertising due to the following reasons
1. Local Targeting becomes the advantage in FM Radio advertising. Through playing an ad on FM, one can reach out to a single city. For e.g. :a brand wants to target only delhi through radio advertising then they can pick only the specific area Radio Station like Radio Mirchi.
2. Radio Advertising helps to reach a listener multiple times. As research suggests, a consumer needs to listen to an ad 4-5 times before he/she takes an action or forms an opinion. FM Radio advertising has a great advantage for marketing campaigns at a high rate.
3. An FM advertiser can use multiple jingles in a single FM Radio advertising campaign
4. FM Radio Advertising rate provides one of the lowest costs per reach.
List of FM Radio Advertising options
Schedule for Radio Advertising Agency
For the next day FM Radio advertising timeline is prepared every night. So, if the jingles are provided before 4pm to the expected Radio Channel will start processing it for the next day. FM Stations advertising department does not work on the weekends.
Proof of Execution in Radio Channels A time schedule is provided by the Radio stations to Advertisers and radio advertising agencies. The timings schedule of the ad time has exact time when the ad would be played on the FM, and is made available or is informed to the advertiser in advance. At the successful ending of the ad, Radio ad broadcast certificate is provided by the FM stations which act as a proof of execution.
Radio station provide recording on request for RJ mentions and other FM advertising options.
Best Practices in FM Radio advertising
1.Get your ad closely placed to the ad breaks in the radio program.
2.With your consumer’s listenership timing get your ad booked and advertised on that time band.
3.At first use a mix of jingle length to create impact and then to maintain continuity in a radio campaign.
4.Ask your agency for discounted rates and do not buy the FM Advertising rate card.
Frequently Asked Question
How many days prior we have to schedule booking?
ZEBRCAT takes a booking in 3 working days before if the radio jingle is already prepared. If Saturday and Sunday are coming between booking dates then we take order 5 days prior. The case in which the jingle is not prepared then we will be taking 3 working days for preparing the jingle.
Our agency shares the ads spots timing on a daily basis which helps the advertiser to track the number of spots played during the campaign. Our Advertising agency shares a Broadcast Certificate at the end of the campaign. The Broadcast Certificate is issued at the letterhead of the Broadcaster. The Broadcast Certificate is auto-generated proof of the campaign which displays the exact number of spots aired with the precise time. We can ask for the recording of a few spots at the request of the advertisers.
2. How do I get listenership for a FM radio station?
The number of listeners for a particular radio station can be determined by RAM.. Being a paid service and is available free for 4 cities in India at E4M. The Advertiser can check listenership data for FM stations in Delhi, FM stations in Bangalore, FM stations in Mumbai and FM stations in Kolkata.
How much does it cost to advertise on FM radio?
FM Radio advertising cost starts at Rs 30 per 10 sec and goes upto Rs 2,100 for a 10 sec ad. Rates are always mentioned in the FM Radio advertising for playing a 10 sec on a FM station. You can get the complete list of FM Radio stations in India at ZEBRACAT